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Who we are

Daily Life Forever52 is one of the most renowned cosmetic brands of F.M. Cosmetics (INDIA) LLP that have evolved over the years to make the fashion world easily accessible to all the gorgeous women all over the planet Earth.

Forever52 - Our Story

During early 90’s a young chemist planted a seed in the heart of Paris, hoping that one day its branches will not only bloom with flowers of success but it will also bear and give the fruits of confidence and beauty.

Since then, there is no looking back. Indulging in a confluence of latest and most advanced technology, creativity, inspiration and dedication, we have successfully developed a high range of fashion and make-up products that can fulfil all the make-up needs and requirements of women.

With the initial introduction of our products from Germany, our brand today is the fastest selling brands in Middle East and Worldwide with its branches spread across all the continents, sharing and giving the gift of beauty and joy

Our Mission and Vision

At Daily Life Forever52, we strive to formulate better ideas and bring about a revolution that makes make-up not just a tool of beautification but also an element that infuses a new energy and confidence in every soul that comes in contact with our products. We always aim to come up with such revolutionizing products that can help you in becoming everything you want to be, reflecting your true potential and at the same time keep your skin healthy naturally.

With a focus to make all make-up products from the professional world easily available and accessible to common women around the world, we put our best efforts in manufacturing the best ever cosmetics to cater all make-up requirements and fulfil all purposes. We want to constantly evolve and include the latest fashion cycles and trends, effectively manage distribution networks for better investments, synergize with industry’s key players for increased business and develop rewarding customer relationships and give our customers the best cosmetic choices.

What is make-up for us

Undeniably, while there is nothing that can beat the beauty of soul and mind, wearing make-up can surely boost up your confidence, charging you up from within so that you are ready to face any challenge, because you are satisfied and at peace with yourself. It is a catalyst that enhances your personality, creates an aura and can help you in transforming yourself into someone you have always desired to be.

Technically speaking then any make-up product is actually a formula developed by a chemist and used by an artist to demonstrate the creativity and excellence of mind’s imagination and power. However, any make-up product holds the power of evolving you into a more elegant, sophisticated and confident soul. And what energizes this power? Your belief- which makes any make-up product, more than just a make-up product- it’s a magical element that brings smiles, joy, faith and empowers you from within.

Our Worldwide Presence

Daily Life Forever52 introduced its first line of make-up products from Germany and quickly became the fastest selling brand in Middle East. Since then, we have branched out our presence in all continents. We stepped in Gulf in year 2007 and have marked our presence in prominent places across Middle East including Kuwait, Oman, Saudi Arabia, UAE.

In addition, we are also among the favourite brands in UAE, Saudi Arabia, Kuwait, along with South African countries like Tunisia, Kenya and Algeria. To be precise, Daily Life Forever52 is sold in 1200 stores around the globe, with 200 training institutes, 350 exclusive department stores and mall outlets. Our next step is directed towards solidifying our presence internationally and be at service of every woman in every corner of the world.

Our Range of Products

We are proud to boast a full-fledged line of professional cosmetic products that fulfil all your make-up requirements. Get introduced to our-

Face Make-up Product Range

Right from basic products like to the most revolutionary and innovative formula, Daily Life Forever52 owns a wide range of Face Make-up Products. Incorporating a line of fabulous foundations, highlighters, blushers, face primers, contouring products powders, concealers, we offer more than 400 shades in face make-up range of 50 products in varying finishes.

Eye Make-up Product Range

Eyes are attention grabbers and to dress them just in the right manner, we offer a full range of Eye Make-up Products, which transforms your eyes magically. Pick your favourites from the best ever kajal pencils, eye-contours and highlighters, mascaras, eye-liners, eye-shadows, eye-brow corrector kits and more.

Lips Make-up Product Range

Lips do all the talking, they deserve some pampering. Daily Life Forever52 offers a variety of Lip products that will transform your makeup game. Pick from your favorite creamy mattes, lip liners, lip primer, liquid lipstick.

Nails Make-up Product Range

Your nails deserve some love. Give them a pop & maintain them with Daily Life Forever52 Nail Products. Shop your favorite nail tips , shades from shimmery, pastels, nudes to mattes, deeps & metallics.

Professional Makeup, Beauty And Cosmetic Products Online

Professional Makeup for Everyday Women with Daily Life Forever52!

Whether in one’s personal or professional life, everybody loves nicely done makeup and well-kept outfits. Apart from adding a compelling grace and charm to your exteriors, it enhances your self-esteem and confidence. Studies have proved that subtle makeup improves other people’s perception of likeability, trustworthiness, and competence towards you. Of course, our makeup look depends upon the place, time, and occasion: what works at a nightclub on Saturday evening might not work for an important meeting on Monday morning. Therefore, Forever52 has introduced a wide range of cosmetic and personal care products to help you look stunning, no matter where you are, what time is it and what you are doing.

Daily Life Forever52 face makeup teaches you to achieve a flawless complexion!

Buying the right beauty products requires knowing what exactly your skin needs: is your skin prone to acne, clogged pores, blackheads, and whiteheads? You should try out the Forever52 Photo Matte Liquid Foundation, with ultra-refined pigments that blur out tough imperfections, conceal hyperpigmentation and smoothen out spotty skin. You can easily blend the velvety-smooth formula onto your skin with a single pump of product. The best part? You can choose from a wide color palette of fair, beige, olive and deeper shades that deliver an airbrushed finish in a foundation cream.
If you are looking for a BB cream for light to medium coverage, go for the Forever52 BB Cream that offers buildable coverage in its creamy texture. Packed with broad-spectrum SPF 50 that protects you from harmful UVA and UVB rays, it is a lightweight formula that can be applied alone with fingertips or with a makeup sponge. Yet again, select your perfect shade from the several options in our range.

Now that you have chosen the first layer of makeup for your skin, all you need is the perfect compact powder to set it off. For example, the water-resistant Forever52 Wet N Dry Compact powder helps you achieve a long-lasting matte look with a soft inner glow. On the other hand, the Forever52 Skincare Two-way Cake is a creamy, lightweight, and long-lasting option offering a smooth, matte and breathable finish. Along with SPF 15 to protect your skin, it is a dual compact that is perfect for sensitive skin. The Forever52 Studio Compact Powder is a quality refined powder offering fade-resistant, buildable, and matte finish great for oily and dry skin.

Get glam with Daily Life Forever52 Highlighters and Makeup Brushes!

The right touch of highlighter makeup lends a healthy glow to your skin, regardless of your dietary and sleep schedules. They can be one of the trickiest cosmetic products to buy, so pay attention when choosing makeup products online!

For example, the Forever52 comes in five brilliant shades in fine loose powder variants. Made of finely milled pearls, the product is waterproof and long-lasting. The Forever52 Spotlight Highlighter Palette brings to you eight highly pigmented shades in its creamy and waterproof formula for touchups. Available in a portable case, the Forever52 Twinkle Star highlighter has a pigmented and buttery texture in six shades, which makes it easier to blend and shine thanks to its 3D particles. Last but not the least, be sun-blessed with the Forever52 Sunkissed Illuminator in four colors that promise an otherworldly glow with its pressed powder formula.

If you want a flawless makeup application, you must invest in high-quality makeup brushes. Thankfully, the Forever52 makeup brush sets are all set to give you a perfect finish. Choose your pick from the different variants: each of them neatly packaged in a customized pouch when you buy the beauty products online.

Daily Life Forever52 eye products to the rescue for big kohled eyes and fluttering eyelashes!

A woman’s eyes speak a thousand words, which is why eye kajal remains one of the most popular eye makeup products out there. The right flick, cat’s eye and mascara combined with a complementing lipstick can take you from drab to fabulous in no time. Our options help you ace those perfectly made-up eyes. From a delicate smudge to an intense look, the Forever52 Extra Lasting Kajal delivers waterproof color and power in one stroke and lasts up to 16 hours. Due to its smooth, creamy, and smudge-free texture, it is extremely easy to use. On the other hand, the Forever52 Kajal Eyeliner Pencil has a creamy-soft, transfer-proof, fade-resistant and waterproof formula that promises rich color payoff.

If you love dramatic eyes, the Forever52 #D Mink Lashes are made of high-quality material to give you luxuriously denser and fuller lashes. Lightweight and soft-feathered, these false eyelashes look natural and are easy to put on and remove.

Eye mascara is equally important to achieve long and voluminous eyelashes, which is why Forever52 eye makeup products include the Curl Mascara that adds length and expression to your lashes with its easy-to-apply and flake-proof formula. The Forever52 Super Volume-lengthening Mascara with a unique tornado brush enhances the length and volume of your eyelashes, along with strengthening and conditioning them. Meanwhile, the Forever52 XL Lash Volume Mascara adds jet-black color and volume, thanks to its round hair-brush applicator with a long-lasting, lengthening, and waterproof formula.

If you’re looking for high-quality pigment eyeshadow palette to add color and depth to your eyes, choose the Forever52 Magnificent Eyeshadow Palette that includes vibrant pops, bronzes, neutrals, shimmers and mattes in a compact twelve-color palette to create customized looks. What’s more, there are metallic shades for you to experiment with these highly pigmented and long-lasting shades.

Color your pout in and out with the Daily Life Forever52 Matte Lipsticks!

Now that we have arrived at the last stage of our makeup application, we know that the perfect color, shade, and variant on the lips take our look to a whole new level. Our matte lipstick and lip crayon ranges have velvety-soft, long-lasting, non-drying and transfer-proof products. With a long-lasting, moisturizing, and high-coverage pigment, the Forever52 Velvet Matte Lip Crayon would give you the precision of a lip liner with the intensity of a lipstick. The Forever52 Super Matte Lipsticks includes red, browns, purples and neutrals in its color palette in a lightweight and creamy finish. Due to its anti-crack formula, you would never have to worry about the deep pigment seeping into your lips. The best things about these matte lipsticks are that they suit all Indian skin tones and do not fade in the heat and humidity.

Read More

Professional Makeup, Beauty And Cosmetic Products Online

Professional Makeup for Everyday Women with Daily Life Forever52!

Whether in one’s personal or professional life, everybody loves nicely done makeup and well-kept outfits. Apart from adding a compelling grace and charm to your exteriors, it enhances your self-esteem and confidence. Studies have proved that subtle makeup improves other people’s perception of likeability, trustworthiness, and competence towards you. Of course, our makeup look depends upon the place, time, and occasion: what works at a nightclub on Saturday evening might not work for an important meeting on Monday morning. Therefore, Forever52 has introduced a wide range of cosmetic and personal care products to help you look stunning, no matter where you are, what time is it and what you are doing.

Daily Life Forever52 face makeup teaches you to achieve a flawless complexion!

Buying the right beauty products requires knowing what exactly your skin needs: is your skin prone to acne, clogged pores, blackheads, and whiteheads? You should try out the Forever52 Photo Matte Liquid Foundation, with ultra-refined pigments that blur out tough imperfections, conceal hyperpigmentation and smoothen out spotty skin. You can easily blend the velvety-smooth formula onto your skin with a single pump of product. The best part? You can choose from a wide color palette of fair, beige, olive and deeper shades that deliver an airbrushed finish in a foundation cream.
If you are looking for a BB cream for light to medium coverage, go for the Forever52 BB Cream that offers buildable coverage in its creamy texture. Packed with broad-spectrum SPF 50 that protects you from harmful UVA and UVB rays, it is a lightweight formula that can be applied alone with fingertips or with a makeup sponge. Yet again, select your perfect shade from the several options in our range.

Now that you have chosen the first layer of makeup for your skin, all you need is the perfect compact powder to set it off. For example, the water-resistant Forever52 Wet N Dry Compact powder helps you achieve a long-lasting matte look with a soft inner glow. On the other hand, the Forever52 Skincare Two-way Cake is a creamy, lightweight, and long-lasting option offering a smooth, matte and breathable finish. Along with SPF 15 to protect your skin, it is a dual compact that is perfect for sensitive skin. The Forever52 Studio Compact Powder is a quality refined powder offering fade-resistant, buildable, and matte finish great for oily and dry skin.

Get glam with Daily Life Forever52 Highlighters and Makeup Brushes!

The right touch of highlighter makeup lends a healthy glow to your skin, regardless of your dietary and sleep schedules. They can be one of the trickiest cosmetic products to buy, so pay attention when choosing makeup products online!

For example, the Forever52 comes in five brilliant shades in fine loose powder variants. Made of finely milled pearls, the product is waterproof and long-lasting. The Forever52 Spotlight Highlighter Palette brings to you eight highly pigmented shades in its creamy and waterproof formula for touchups. Available in a portable case, the Forever52 Twinkle Star highlighter has a pigmented and buttery texture in six shades, which makes it easier to blend and shine thanks to its 3D particles. Last but not the least, be sun-blessed with the Forever52 Sunkissed Illuminator in four colors that promise an otherworldly glow with its pressed powder formula.

If you want a flawless makeup application, you must invest in high-quality makeup brushes. Thankfully, the Forever52 makeup brush sets are all set to give you a perfect finish. Choose your pick from the different variants: each of them neatly packaged in a customized pouch when you buy the beauty products online.

Daily Life Forever52 eye products to the rescue for big kohled eyes and fluttering eyelashes!

A woman’s eyes speak a thousand words, which is why eye kajal remains one of the most popular eye makeup products out there. The right flick, cat’s eye and mascara combined with a complementing lipstick can take you from drab to fabulous in no time. Our options help you ace those perfectly made-up eyes. From a delicate smudge to an intense look, the Forever52 Extra Lasting Kajal delivers waterproof color and power in one stroke and lasts up to 16 hours. Due to its smooth, creamy, and smudge-free texture, it is extremely easy to use. On the other hand, the Forever52 Kajal Eyeliner Pencil has a creamy-soft, transfer-proof, fade-resistant and waterproof formula that promises rich color payoff.

If you love dramatic eyes, the Forever52 #D Mink Lashes are made of high-quality material to give you luxuriously denser and fuller lashes. Lightweight and soft-feathered, these false eyelashes look natural and are easy to put on and remove.

Eye mascara is equally important to achieve long and voluminous eyelashes, which is why Forever52 eye makeup products include the Curl Mascara that adds length and expression to your lashes with its easy-to-apply and flake-proof formula. The Forever52 Super Volume-lengthening Mascara with a unique tornado brush enhances the length and volume of your eyelashes, along with strengthening and conditioning them. Meanwhile, the Forever52 XL Lash Volume Mascara adds jet-black color and volume, thanks to its round hair-brush applicator with a long-lasting, lengthening, and waterproof formula.

If you’re looking for high-quality pigment eyeshadow palette to add color and depth to your eyes, choose the Forever52 Magnificent Eyeshadow Palette that includes vibrant pops, bronzes, neutrals, shimmers and mattes in a compact twelve-color palette to create customized looks. What’s more, there are metallic shades for you to experiment with these highly pigmented and long-lasting shades.

Color your pout in and out with the Daily Life Forever52 Matte Lipsticks!

Now that we have arrived at the last stage of our makeup application, we know that the perfect color, shade, and variant on the lips take our look to a whole new level. Our matte lipstick and lip crayon ranges have velvety-soft, long-lasting, non-drying and transfer-proof products. With a long-lasting, moisturizing, and high-coverage pigment, the Forever52 Velvet Matte Lip Crayon would give you the precision of a lip liner with the intensity of a lipstick. The Forever52 Super Matte Lipsticks includes red, browns, purples and neutrals in its color palette in a lightweight and creamy finish. Due to its anti-crack formula, you would never have to worry about the deep pigment seeping into your lips. The best things about these matte lipsticks are that they suit all Indian skin tones and do not fade in the heat and humidity.

Read More

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Fastest &
Safest Delivery
500+ Unique Products
100%
Authentic
24*7 Support

Download Our Apps

Go Social with us